After three successful and sold-out Berlin summer weekends, the Pure&Crafted Festival is taking a creative break in 2018. With the support of BMW Motorrad, the Pure&Crafted family is pursuing new international paths instead to seek out fresh inspiration, track down new trends and focus on further development. And where’s the best place to do this? On the road!Because that’s where the Pure&Crafted lifestyle action is every day.
Pure&Crafted on the Road presented by BMW Motorrad is sending the 2018 Pure&Crafted Signature Bike all across Europe with different riders during the motorcycle season. They will track down the most exciting routes, the most hidden-away boutique manufacturers, the most talented mechanics, the best food and the coolest gigs.